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Effect Barca, Guardiola effect. The diffusion of innovations in sports management and economic


On June 30 Dr. Carles Murillo, director of the Master in Sport Management and Direction at the Barcelona School of Management conducted in the headquarters of CECRA- Spanish Chamber of Commerce of Argentina the conference about "Effect Barca, Guardiola effect . The diffusion of innovations in sporting and economic management " in which he examined the management strategies that are behind the football team. The event was attended by Jorge Raffo, Director of Sports Development of FC Barcelona in Argentina.

To read the full report, please click here.

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